Data Management

ROInsights will help you maximize the ROI on business, marketing, and data investments. We are your long-term partner that will scale and evolve your data initiatives as your business grows and priorities change.

  • Data Governance: Drive compliance through documented definitions, logic, roles, and process.
  • Tag Management: Effectively manage and implement marketing, analytics, and advertising tags across your digital properties.
  • Privacy & Security: Evaluate your people, platforms, and processes to understand strategic risks considering changing technical and regulatory requirements for user privacy.

Our clients leverage our data management services to give them the confidence they are leveraging data ethically, and in compliance with ever-changing regulatory requirements.

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Data Governance

ROInsights drives compliance with thorough documentation, logic, and process. We empower our partners to spend more time making decisions, without the stress of managing their growing data sets day-to-day.

 

Service Offerings:

  • Data Quality Assurance
  • Database Operations
  • Data Enablement Services
  • Process, Roles, Policies, and Data Ethics Management

Tag Management

We effectively manage and implement your tag architecture. From web, marketing, analytics, and advertising tags, we have the expertise required to enrich your existing data sets, and execute advanced tag implementations.

 

Service Offerings:

  • Tagging & Tracking Strategy
  • Tag Architecture Implementation
  • Cloud & Server-Side Implementations
  • Experts in Google Tag Manager and Adobe Tag Manager
  • Tag Management For Google Analytics 4

Privacy & Security

User privacy is a critical component of any analytics practice. With ever-changing regulatory requirements, ROInsights will evaluate your platforms and processes to help you understand strategic risks unique to your business and industry.

 

Service Offerings:

  • Strategic Privacy Risk Assessments
  • User Privacy Compliance
  • Consent Management
  • Third-Party Tag Compliance
  • Data Ethics Consulting
Data Strategy Capabilities

  • We are a fast-growing company and began to have issues with data coming from multiple sources. Also, as a growing company, we lacked the staff needed to do deeper analysis. So we hired the ROI team to help us create a single source of truth (data warehouse), integrated dashboards, and help with ad-hoc in-depth reporting. The team at ROI has over delivered on all this. They are a pleasure to work with and are passionate about our business.

    Scott Thomas, WorthPoint

  • I love working with the ROInsights team for our data studio analytics! Their team is incredibly helpful and work hard to keep me in the loop with what's going on from a marketing perspective. 10/10 recommend all of their services!

    Maria LaTour, Agility Partners

  • Our company partnered with ROInsights about 2 years ago and have been extremely happy. I kind of think of them as our secret weapon because they have made such a difference in our marketing analytics capabilities. The entire team is extremely friendly, helpful, and thorough. They have truly been invaluable, and I can't recommend them enough!

    Karen Wiesner, Drees Homes

  • ROInsights has been an outstanding analytics partner and is a team that I have leaned on for multiple brands over the years. From their experience in building/managing dashboards to full-fledged analytics reporting and analysis, the group has been a highly valuable asset to many partners. I highly recommend the ROInsights team!

    Chris Blum, Blum Media Group

  • Both of our businesses have partnered to each other strengths from the beginning. My previous digital marketing agency leveraged ROInsights to build all of our client report cards. We customized for each client and campaign. ROInsights are so nimble and easy to work with. They listen and best of all, they are all kind! That is a rare trait these days. Anytime I have an analytics need, ROInsights is on my call list!

    Deidre Hazelbaker, BRN Digital

  • I worked with Nathan and Patrick from ROInsights for several weeks so that they could help Starfish Project set up its Google Tag Manager/Google Search Console. Not only did they help us get that set up, but they were also extremely thorough in making sure I understood the process and how to move forward in my work. I highly recommend working with ROInsights!

    Victoria Erdel García, Starfish Project

  • "As an eCommerce business, data is king. Making quick and confided data-driven decisions is crucial to staying ahead of our competitors. ROInsights helped me become confident in the data we are tracking and enhanced our data collection processes, giving me a clear picture of the sales & marketing efforts that are driving revenue for my business."

    Denver Rayburn, Looma

  • “Our business relies on customers finding us online and we knew that we needed to capitalize on our digital investment. After we engaged with ROInsights, we began tracking appropriate user behaviors on our site and built an actionable data-dashboard that our in-house team can leverage to make smarter strategic decisions. I didn’t expect to become a better analyst having access to such a powerful tool!”

    David M., DJ Myers Law

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